Category: News

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Auditors Urge Congress to Keep SEC

The American Institute of CPAs (AICPA) yesterday slammed the Investment Adviser Oversight Act of 2012. The bill would transfer oversight of investment advisers from the SEC to a self-regulatory organization (SRO).

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Report States Priorities Are Changing for Internal Auditors

According to a recent report by the Institute of Internal Auditors, there are five sought after skills companies now expect of internal auditors. The profession is evolving with more importance stressed in these areas. Furthermore, as businesses try to add value to their organization they aren’t just focusing primarily on financial risks and controls….

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10 Ways to Get Customers to Open Their Email

It takes seconds for your prospects to trash your email. If you want your emails to survive the garbage heap, they must be compelling, personal, and real…just to name a few. These 10 tips can help you get your prospect’s attention.

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The 10 Mistakes that Could Get You Sued

Sometimes you may have to pay dearly for being the nice guy in business. Some of these common “niceties” could cost you dearly. The California Chamber of Commerce has produced a white paper cataloging the top 10 mistakes most likely to get a company sued.

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5 Brain Tricks to Make Customers Buy

In his new book, “Brainfluence,” Roger Dooley offers several ways to tap into the brains of consumers by using the subconscious, also known as “neuromarketing.”

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