Category: News

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30-Year Mortgage Passes 4 Percent

“Mortgage rates spiked this week, rising at the fastest pace since 2010, in sharp response to the Federal Reserve’s announcement last Wednesday that it could begin to taper its bond-buying program this year.”

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Consumers Access Brands More On Mobile

New research shows that consumers are engaging more with brands using a mobile device over the Web. These news findings are critical when it comes to “defining how (businesses) engage with their customers online.”

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4 Considerations For New Health Care Plan

“Signed into law in 2010 and upheld by the Supreme Court in 2012, the Patient Protection and Affordable Care Act will profoundly affect individuals, employers, health care providers and insurance companies…. The law also contains many changes that employers are going to need to consider and how it may affect employee benefit plan operations, internal

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Behind The Big Profits: A Research Tax Break

“Strong first-quarter corporate profits may not be quite as good as they look. An analysis by The Wall Street Journal shows that the extension of a big tax credit quietly boosted the profits of dozens of companies. Under accounting rules, the companies reported a year’s worth of benefits from the research-and-development tax credit in their

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Customer Stories Make Content Authentic

These days smart marketers know they need to deliver a story if they want to get people’s attention. Using customer stories helps authenticate a brand while helping businesses create a personal connection with their consumers.

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